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MentioningYou vs Meltwater
A global media intelligence platform whose GenAI Lens is a dedicated, purpose-named add-on for tracking brand mentions inside AI answers.
What Meltwater is
Meltwater is a longtime media monitoring and social listening company. It launched GenAI Lens (GAIL) as a distinct product that runs custom prompts across ChatGPT, Claude, Gemini, Perplexity, Grok and DeepSeek roughly every 24-48 hours, tracking brand sentiment, citations and source attribution inside AI-generated answers.
Side by side
| MentioningYou | Meltwater | |
|---|---|---|
| Engines tracked | ChatGPT, Claude, Gemini, Perplexity, Google AI, Copilot | ChatGPT, Claude, Gemini, Perplexity, Grok and DeepSeek via GenAI Lens |
| Refresh cadence | Ongoing tracking on a regular cadence built for visibility monitoring | Custom prompts re-run roughly every 24-48 hours per GenAI Lens documentation |
| Product structure | Single focused product for AI visibility | GenAI Lens is a paid add-on layered on the core Meltwater media-monitoring platform |
| Pricing | Free AI visibility scan, then published paid tracking plans | Pricing not public — contact sales; the core platform is typically a multi-thousand-dollar annual contract, with GenAI Lens priced separately |
Where Meltwater holds up well
- GenAI Lens is a real, named product with a defined refresh cadence and multi-engine coverage, not just a feature description
- Combines AI-answer tracking with Meltwater's existing media and social monitoring for unified reporting
- Surfaces the underlying sources LLMs cite, useful for connecting AI visibility back to earned media
Worth knowing before you commit
- GenAI Lens is a separate paid add-on on top of the core Meltwater platform, not included by default
- Meltwater's overall platform and pricing are built around enterprise media monitoring, so buyers who only want AI visibility may end up paying for a broader suite than they need
Frequently asked questions
Is GenAI Lens the same thing as MentioningYou?
They solve a similar problem — tracking brand mentions and sentiment inside AI answers — but GenAI Lens is an add-on module inside Meltwater's broader media-intelligence suite, while MentioningYou is a standalone product built only around AI visibility.
Do I need to buy all of Meltwater to get GenAI Lens?
GenAI Lens is sold as an add-on to the Meltwater platform, so a base Meltwater subscription is typically required first. Confirm current bundling and pricing with Meltwater sales, since packaging can change.
Which tracks more AI engines?
Meltwater's GenAI Lens covers ChatGPT, Claude, Gemini, Perplexity, Grok and DeepSeek. MentioningYou tracks ChatGPT, Claude, Gemini, Perplexity, Google AI and Copilot. The overlap is large; the deciding factor is usually whether you want AI visibility bundled with media monitoring or standalone.