Help center · Engines & coverage

Why don't I see my brand mentioned when I know it should be?

AI engines don't answer the same prompt the same way every time, so a single check can miss a mention that would show up on the next run. Check whether the prompt wording matches how customers actually ask — overly specific or oddly phrased prompts get fewer brand mentions — and give it a few tracking cycles before assuming there's a real visibility gap.